SONG OF THE DAY Shopping – Initiative

Stepping onto the scene with a hearty DIY ethic, London trio Shopping emerged in 2013 with an audacious single entitled. In Other Word.  What followed that same year was their debut album Consumer Complaints which was released via their own Milk Records label.

Two years later they were signed to Fat Cat and returned with second album Why Choose.  This coincided with the records first single Why Waita song inspired by the instant gratification of the internet age we live in. Whilst its fair to say that their releases are slightly sporadic (with an average of two years between each album), it’s also fair to enthuse that when they do put something out there it’s always loaded with socially insightful content and bouncy, get-in-your-head tunes!

For their latest record, which is due in February 2020, the band tackles issues such as commitment, leaps of faith and tests of courage.  All Or Nothing was written in a Seattle basement and marks confident new phase for the band who have described how, “A lot has happened in our personal lives since we last recorded and we knew this album was going to reflect that exciting and scary feeling that comes with change, heartbreak and personal evolution”

True to form, first single Initiative is big, bright, bold and bouncy and references governments who shirk responsibilities but place the blame on individuals.  Fast paced and gritty, the song has a frustrated groove that’s propelling and motivating, urging us to keep going against the grain…to show Initiative.

Check it out above and pre-order the album from here….and listen to more from the band on my pages here. 

About The Listening Post Blog

The Listening Post Blog - A place to discover new sounds, where the music speaks for itself..
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